> ... we found that we shared a sense that the dominant views on *meaning* in Western philosophy and linguistics are inadequate—that "meaning" in these traditions has very little to do with what people find *meaningful* in their lives. > > ... we shared the intuition that [[metaphor]] is a matter of central concern, perhaps the key to giving an adequate account of understanding. > > p ix ^preface *systematic*: examining apparent "inconsistencies" reveals values and [[archetype]]s [[metaphor]]ical language: spectrum from "metaphors we live by" to [[poetry|figurative]] / [[poetry|poetic]] usage on the other "life is a journey", "argument is war" (attack / defend / defeat) ![[spatial metaphor]] [[emotion]]